Friday, January 8, 2010

What Spadaro Should've Done

By now, you've all heard about what Bob Ford called LoogieGate - Eagles website director Dave Spadaro's spitting on the Cowboy's logo last Sunday - and you've heard or seen Spadaro's tortured apology.

My thoughts as someone whose real job is working in public relations - he should not have apologized.

I mean, please.

Here's what Spadaro should've said:
"I shouldn't have done it, but it was done in the spirit of fun and rivalry. People need to lighten up."
Don't act like you killed a litter of kittens. Spadaro's hand-wringing online made this story far worse and far bigger than it ever would've or should've been. We live in a country where protesters burn the American flag and "artists" makes crucifixes out of feces. The Cowboys star is not sacred. If you're an Eagles' fan, it isn't even close.

I like Dave - he's a good guy and does a good job as someone who is at the forefront of a new breed of journalism. (There are plenty of people who don't like that new breed of journalism; they should also go back to driving Model T's and churning butter.) But I completely disagree with his politically correct overreaction. A far better reaction would've been to say "yeah I did it... so what?"

He didn't hurt anybody. He isn't Tiger Woods. It wasn't the most professional moment of his life, I'm sure, but let's not tie ourselves up in knots about it.

Hopefully now, the Eagles can go out and win one for the Spitter.

0 comments:

Post a Comment